E-commerce companies performed exceptionally well during the heat of the pandemic as consumers relied on online platforms to purchase goods. Popular online shopping stocks like Amazon, Shopify, and Etsy went on massive bull runs as a result, returning 75%, 258%, and 518% to investors from April 1, 2020 through Dec. 31, 2021, respectively.
The narrative has shifted of late. As threats from COVID-19 diminish and consumers…